// new media class


David Friedrich — Reframing, Recombination & the potential of alternative scenarios and the arbitrary

Free Project — Summer 2013

The term reframing comes from the psychological science and is a technique to address behavior issues by asking questions from a different perspective. A frame is the sum of our experience and perception that reached a fixed state and we create many of them for everything. Those frames both inform and limit the way we think. Also, the technique is an everyday subconscious strategy to creatively pass any situation by altering it to our advantage. What if we bring reframing to a more conscious state into design thinking? Reframing, recombination, rethinking or even be creative are a set of terms that are used to examine arbitrary scenarios for their hidden potential.By leaving or moving the frame we see different aspects of the whole image and create a second perspective which enhance a critical position.